METHODOLOGY TO CREATE CERAMIC PRODUCTS BASED ON THE DEVELOPMENT OF PATTERNS BY MANUAL AND DIGITAL PROCESSES AND EXPERIMENTS WITH COLOURS AND TEXTURES USED IN A DESIGN AND MATERIALS WORKSHOP

Reference Presenter Authors
(Institution)
Abstract
07-005 Cristiane Aun Bertoldi Bertoldi, C.A.(Universidade de São Paulo); Del Curto, B.(Politecnico di Milano); Dantas, D.(Universidade de São Paulo); The workshop Design and Materials - Experiments with Colours and Textures for the Creation of Ceramic Products took place in late 2016 at FAU USP and was part of the research on Materials and Innovation for Application in the Creative Industries in the Fields of Design and Architecture: the Politecnico di Milano Experience Brought to the Brazilian Context. It was organized in partnership between LabDesign from FAU USP and Materiali e Design, from Politecnico di Milano. This event was based on the experience of the Italian institution with workshops that get together companies and academia in the development of innovative proposals in design and materials. Grupo Fragnani, a Brazilian ceramic coverings industry was the partner in this entrepreneurship. The workshop involved the development of projects of ceramic tiles with reliefs for the application on facades and walls in which the aesthetic quality is accentuated by the incidence of light on the vertical surface. Ceramic prototypes were generated according to some fabrication parameters given by the company, regarding the size of the products and the equipment die. Two strategies were used for the creation of new ceramic pieces. One of them was the use of digital and manual processes, both of which were applied for the development of the design and the moulds manufacturing, and the other was the experimentation with ceramic materials and the creation of clay recipes with varied colours and textures. The experience with materials and processes contributed to the students´ understanding of both the clay and its qualities and the transformation of the materials caused by the firing phase. Eighty-five prototypes of tiles of 100 x 100 mm were created, whose visual evaluation showed a remarkable roll of potentialities for the development of products by the ceramic industry. The feedback on the workshop and on the learning process resulted in total approval of both the outcomes and the experience.
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